Proptech signed a strategic partnership agreement with the Cooperative Association of Real Estate Brokers and Marketers. This partnership is primarily aimed at developing and operating the digital platform for the Real Estate Brokerage Excellence Award. The collaboration contributes to strengthening digital governance standards and improving the efficiency of managing the award and its technical services.
The agreement was signed on behalf of Proptech by Ms. Noura Hamad bin Saeedan, Chief Executive Officerof the company. Representing the association was Mr. Majed Al-Arabi Al-Harthi, Chairman of the Board, in the presence of Mr. Abdulaziz Al-Salman, Vice Chairman. The agreement includes enabling association members to access Proptech's systems and introducing the company as an accredited technology partner. This direction supports business automation and the adoption of modern technology solutions that enable brokers and marketers to use digital tools characterized by professionalism.
This partnership reflects Proptech's belief that technology solutions are the main driver of market development. Through its systems, the company seeks to empower professionals in the sector with reliable and scalable solutions. This ongoing collaboration with professional and regulatory bodies aims to build an integrated digital work environment that links operational performance with effective governance, establishing new standards of excellence and innovation in serving all stakeholders in the real estate sector.